IRISH * SELF-HEATING * RELAXING * SELF-CARE * SLEEP * MEDITATION
Glow Masks is a new Irish wellness brand of scented, self-heating eye masks designed to help you relax and relieve your tired eyes. Launched just in time for Christmas, Glow Masks are the ultimate little gift of self-care.
GLOW MASKS BELIEVE THAT SLEEP IS THE BEST MEDITATION
The perfect addition to any nightly wind-down routine, Glow Masks’ heat awakens with the comforting scent of jasmine as soon as the pouch is opened and lasts for up to 30 minutes.
Created by beauty entrepreneur Charlene McMahon from Co. Monaghan, Glow Masks are a little slice of relaxation just for you. Charlene explains, “At the beginning of the pandemic, my salons were closed and I had to find a new way of living and working from home. I did struggle to manage my time and really prioritise my own routine. I was extremely busy and my schedule was hectic. I would find myself in front of the computer late at night processing online orders and when it came to go to sleep I would be unable to switch off.”
“So, I decided to do something about it and find a way to help me to zone out and eventually, Glow Masks was born! When I finally sourced the perfect supplier and I had the product in my hands, I knew it was a match made in heaven. The little mask gave me the power to relax, clear my mind and switch off at the end of the day. It was my dream come true.”
Charlene adds “The warming mask feels truly luxurious to wear and the beautiful scent of Jasmine is amazing for reducing stress in the body and helping the mind switch off. In my own beauty salons, Touch and Glow, we have been incorporating Glow Masks into some of our treatments in the clinics as an added relaxation element and have had fantastic feedback from clients.”
Charlene McMahon – Glow Masks
Where to use your Glow Mask;
- Wear them listening to your favourite podcast or while you take a nice long bubble bath.
- Glow Masks were made for travelling! Pop them in your suitcase for any trip to always feel right at home. Pop one on during the hustle and bustle of the plane or train and grab a few moments of tranquillity to yourself. You can reuse your Glow Mask as a regular eye mask too!
- Take 15 minutes meditation time during your work day and pop on your Glow Mask in a quiet corner in your office or WFH space. Long periods staring at a screen can make the eyes strained and tired.
How to use;
Open the sealed pouch and unfold the Glow Mask. Gently place the mask over the eyes and fix the loops around your ears. Within seconds the Glow Mask will start to warm up and will release the relaxing scent of Jasmine. The Glow Mask heat can last up to 30 minutes. Drift off and let the Glow Mask work its magic.
Glow Masks are priced at €18 for a pack of five. Buy online at glowmasks.ie or find your nearest stockist on the website.
Charlene McMahon – Glow Masks Founder
With 17 years’ experience in the beauty industry working in top clinics and spas across Ireland Charlene McMahon is a force to be reckoned with. Growing and honing her expertise with companies like Jane Iredale, Environ and Advanced Nutrition, Charlene always had big ambitions in mind.
Charlene said, “I suffered with acne as a teenager and found great comfort in my skincare routine and my local beauty therapist who really helped me to manage my skin issues. I knew the beauty industry was the right career choice for me. I really wanted to help, educate and empower women with confidence to put their best face forward and understand true skin health.”
Not only is Charlene an advanced skincare therapist who specialises in innovative skin treatments and laser, over the last 10 years, Charlene has opened with two award-winning skin clinics in Carrickmacross Co. Monaghan and Ardee, Co. Louth. Charlene’s brand, ‘Touch & Glow’, now has 20 full time staff and has grown from strength to strength over the last few years. Since the pandemic, Touch & Glow’s online presence has blossomed into a thriving online business too.
Charlene launched Glow Masks during 2021 after several months working from home with plans to supply Glow Masks all across Ireland and beyond.