This is the year that beauty is boundless. The beauty standards which we once took as given are evaporating, and the barriers associated with gender, colour, age, or body shape are being removed. More than ever before, the world has been googling body positivity and this year beauty is being redefined even further to fully embrace beauty without boundaries.
This was the founding principle behind Boots Ireland ‘All Together Beautiful’ campaign this spring, with a commitment to becoming the most inclusive beauty hall on the high street.
To celebrate All Together Beautiful, Boots are sharing some of the biggest beauty highlights for the year ahead:
The rise in living costs doesn’t mean beauty lovers have to revert to buying throwaway cosmetics, and in 2022, it doesn’t have to mean compromising on quality or values either. With the impact of these unprecedented times, savvy consumerism is expected to become both an art and a necessity. Quality and performance-driven beauty can be delivered at affordable prices, but this year customers will want, need, and get even more for their money.
In response to this, Boots introduced Makeup Revolution and brought back 17. Cosmetics – the much-loved makeup bag staple, with new vegan credentials and cosmetics starting from as little as €2.99.
In 2022, the beauty that aligns with sustainable and ethical values will come as standard, and not at a premium. Boots is building sustainability into its own-brand ranges, offering reusable make-up remover pads, cleansing pads, baby reusable wipes and refillable cleansing products.
- 17. Eye Shadow Palette 020 Pinks €6.99
- 17. Colour Glow Cream Blush €4.99
- Revolution Conceal & Define Concealer €6.99
Gone are the days of one size fits all for skincare. No matter age or skin type, Boots have the products to create your perfect skincare routine to help you look after your most precious canvas.
What’s more, No7 has launched the NEW Pro Derm Scan exclusively at Boots. The game-changing new diagnostic device gives customers the ultimate in personalised, accessible skincare and cosmetic recommendations for free.
Back by popular demand, the new and improved No 7 Restore and Renew Serum foundation is powered by anti-ageing technology. Created by skincare experts, it’s designed to deliver both immediate and long-term benefits — providing a flawless finish at a touch, while supporting, protecting and nourishing skin for the future.
- No7 Restore & Renew Serum Foundation 30ml SPF 30 €24.95
- No7 Restore & Renew Face & Neck MULTI ACTION Serum 50ml €44.95
- Clarins Double Serum Eye 20ml €63
- Kinvara Absolute Cleansing Oil 100ml €24.95
- Liz Earle Cleanse & Glow Transforming Gel Cleanser 150ml €30.50
In recent years, Irish brands have rivalled the most sought-after cult products. From serums to lashes and everything in between, Boots Ireland is proud to stock these home-grown beauty buys
Making waves internationally is Andrew Fitzsimons who has recently launched at Boots Ireland. The Andrew Fitzsimons care products are formulated with the AF Bonding System™; an innovative protein-based complex with a double action. Helps build maximum strength from within by creating powerful hydrogen and ionic bonds inside the keratin hair structure to increase elasticity and flexibility. The outside of the hair is left looking shinier and feeling healthier and softer.
Sculpted By Aimee is one of the most loved brands by the Irish beauty buyer. The brand has most recently launched HydraGlo Serum, and it does exactly what it says, by hydrating and plumping the skin to create the perfect base for makeup and instantly hydrates tired skin without leaving the skin feeling greasy or tacky. HydraGlo is completely refillable, so you can just pop out your old tube and insert a brand new one when needed.
Inglot has teamed up with Irish beauty icon Rosie Connolly to bring you the luxurious ROSIE for the INGLOT collection. Featuring a variety of products for the eyes, skin and lips the collection has all you need to create a glam look.
Skingredients® is proud to announce Boots Ireland as a new stockist. Created by Jennifer Rock, Skingredients® is a skincare range suitable for everyone, regardless of gender, age or skin type.
- Andrew Fitzsimons Repair Conditioner for Dry Hair with Castor Oil, €11.99
- Andrew Fitzsimons Repair Shampoo for Dry & Damaged Hair €11.99
- Sculpted By Aimee Hydraglo Serum 30ml €30.00
- Skingredients Sally Cleanse & Spot-Zapper with Salicylic Acid Refillable Primary Pack 100ml €33.00
- Rosie For Inglot Eye Glaze Cream Eyeshadow Silk Gaze €14.00